I'm a brand leader blending marketing know-how, creative direction, and visual design to breathe life into brands and drive ROI.
I am currently working as an Art Director and people manager for a wonderful team of digital designers at Plaid.
1. Developing and executing creative brand strategy that reflect top-level business goals.
2. Creative Direction, Art Direction, and visual design for campaigns that reinforce brand strategy.
3. Cross-functional communication and alignment to create a consistent brand voice from executive PR, homepage visuals and voice, down to customer success whitepapers (and everything in-between).
4. Scaling systems of brand with a deep understanding of tools and technologies that aid this growth.
5. Mentorship and leadership for brand designers and marketers.